Santander
Santander required a number of solutions. After their acquisition of Sovereign Bank, Santander needed to rebrand in order to maximize their impact on the Northeastern markets. The new designs were part of the pilot sites via a flagship branch in Midtown New York, which eventually rolled out to over 700 branches in the United States.
Secondary projects included lobby treatment for the corporate headquarters in Manhattan, which housed a temporary art installation and then migrated to a specialized high-end branch for Select clients.
Secondary projects included lobby treatment for the corporate headquarters in Manhattan, which housed a temporary art installation and then migrated to a specialized high-end branch for Select clients.
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